When creating content, it's also important to consider the experience that people have when consuming it. How easy is it to find what they need when they need it? What should they do next?
Consider the Buyer’s Journey
Consider the Experience of ...
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What’s New in YouTube
YouTube wants to be your one-stop destination for short form video, like the ones you see on TikTok, and shopping. In this week’s Tech News Tuesday we’re talking about YouTube and how they’re making it easier to create videos. Building on a feature ...
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Extend Your Reach on LinkedIn
Links in this episode: 7 Steps to Building a LinkedIn Content Strategy That Works
Quick Steps To Creating Content That Gets Clients
LinkedIn Gets A Boost
Learn LinkedIn Campaigns
Best Practices For Your LinkedIn Company Page
In ...
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Leave Me a Good Review
Links in this episode: Online Reviews and the Problem of Authenticity
When you want to try a new restaurant, you’ll probably pull out your phone and do a quick Google search for something in your area with decent reviews. Or, maybe you’re trying ...
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Pin for Traffic
Links in this episode: How to Get Traffic from Pinterest to Your Blog in Six Steps
What Are People Pinning?
Getting Your Keywords Right
Start Wagging Your Tail! #TNT
Tell Your Story Online To Reach More Customers
Pinterest is not just ...
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What They Need, When They Need It
The buyer’s journey is the process that your prospective customer goes through before deciding to do business with you. They have different needs and questions at different parts of the process. Don't try to create content that is one-size fits all. ...
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What’s New in Instagram
In today’s episode we’re talking about some new video features in Instagram that you should be using this year. Video marketing is here to stay so make this year the year you figure out how to incorporate more video, and more video features, into ...
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Automatic Know Like and Trust?
In today’s episode we’re talking about Lead nurturing, and how emails allow you to build a relationship with your leads and move them down the sales funnel until they are ready to become a customer.
Links in this episode: 7 Best Practices for ...
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