You have created your website, signed up for a Facebook business page, LinkedIn, Twitter and maybe even created a YouTube channel. Are you done? No, you are really just beginning. You must treat managing your online presence as a process, not a ...
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Leverage Social Media
Social media can provide a great opportunity to connect with your customers, find new business and share your expertise. Are you getting the most benefit out of social media? Many people don't know where to start, some make the mistake of not ...
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Small Business Saturday Goes Social
November 26th is the 2nd annual Small Business Saturday, a day dedicated to supporting small businesses on one of the busiest shopping weekends of the year. Have you reminded your customers to shop small this holiday season on your web site, social ...
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Usability Matters
Are customers who want to buy leaving your website without ordering? If it is too difficult or too much trouble to complete a transaction they certainly will. Take a look at this humorous video from Google Analytics showing what online checkout would ...
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Getting Started with Social Media
I have been recommending Constant Contact as a great source for email marketing for several years now. In addition to lots of nice templates and a great learning center, they really make it easy for you to manage and keep up-to-date your email ...
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Effective Web Design
Is your website delivering what you need? We often get called in on projects to fix problems with an existing website. There are varied reasons a web site may not be effective, but many are due to not clearly defining the goals and audience of the ...
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Train Customers and Employees
Product information, compliance training, new procedures, and new computer applications are some of the areas we have developed training programs for our customers.
We take a just-in-time approach to training often using simulations to put people ...
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Enhancements to Google Local Search Coming?
Google has acquired Zagat Survey LLC, the review and ratings service known for its burgundy-colored restaurant guides. Google will get features aimed at local businesses and advertisers. With the wide adoption of smartphones with location-enabled ...
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