AI-powered search is changing how people find businesses online. Google AI Mode, AI Overviews, ChatGPT, Claude, and Gemini are becoming part of everyday search behavior. What does that mean for your marketing?
The Rise of AI in Search
Google’s ...
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Why Your Intros Are Killing Your Engagement
Today, we’re covering something we know a lot of you struggle with: getting people to stop scrolling and notice your content. You’ve only got about three seconds before someone moves past, so how do you grab attention quickly?
This is especially ...
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How Your Dog Can Build Trust and Boost Your Brand
If you’ve ever seen a cute dog or a cat reviewing products on social media while you are scrolling, you’re not alone. Today’s Tech News Tuesday is all about pet influencers — why they might be more trusted than human influencers, and how that can ...
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The Secret to Better Leads? Talk to Fewer People
Today we’re talking about something foundational to your marketing—knowing your audience. If you’ve ever felt pressured to market to everyone, here’s a reminder: not everyone is your customer.
Trying to speak to everyone means you end up speaking ...
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Why You Should Stop Chasing the Perfect Posting Time
One of the most common questions we hear from clients is: “When’s the best time to post on social media?”
It’s a fair question. After all, if you’re investing time and energy into creating content, you want it to be seen, engaged with, and ...
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Reach New Followers Without Running Ads (Trial Reels Tip!)
If you've ever hesitated to try out new content on Instagram because you weren't sure how your followers would react, today's Tech News Tuesday is for you. Instagram just rolled out Trial Reels, a new feature that lets you test content without the ...
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Optimize Your WordPress Posts with the Document Overview Tool
If you’ve ever felt lost in the sea of blocks when editing a WordPress post or page, you’re not alone. WordPress's block editor is powerful—but navigating a long page can be overwhelming, especially when you're trying to stay organized and optimize ...
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How to Stop Overthinking Your LinkedIn Posts
Do you ever feel like creating content for LinkedIn is just another overwhelming task on your already packed to-do list? Today we’re sharing quick, realistic tips straight from LinkedIn on creating posts people actually want to read and interact ...
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