If you’ve ever tried to figure out what people in your community are typing into Google, you know how frustrating it can be. Until now, most tools, including Google’s own Keyword Planner, only showed data at a national level. That’s fine if you sell ...
[Read more]
Deleting Old Form Entries
Did you know that when someone submits a form on your website that the information is normally stored there in addition to the email notification you receive? It’s a good idea to periodically delete old entries that you no longer need. That way you ...
[Read more]
Stop Posting Random Photos on Instagram
Instagram Is Focused on Engagement
The current algorithm rewards content that people want to:
Likes still matter, but shares, saves, and conversations drive your reach even further.
What Kind of Content Should You Post?
A simple content ...
[Read more]
Pinterest Is Becoming a Search Engine for Buyers
When many people think of Pinterest, they picture recipes, wedding ideas, or craft projects. But Pinterest has evolved, and for some businesses it may be exactly where your next customers are searching.
A recent survey shows that over 50% of ...
[Read more]
Email Engagement Is Growing — Here’s Why It Matters
Good news: email marketing is not only alive, it's thriving.
According to recent studies, email sends are up nearly 24%, and more importantly, engagement is up over 50% compared to last year. Despite all the attention on social media, email ...
[Read more]
Why Showing Up Personally on LinkedIn Matters
For many business owners, LinkedIn has long been seen as a platform for job seekers and corporate recruiters. But, that’s changing fast!
Today, LinkedIn is evolving into a creator platform where people share insights, build communities, and form ...
[Read more]
Memberships and Subscriptions? Read This Before You Get Fined
If your business offers subscriptions, memberships, or recurring billing, you need to be aware of the FTC’s new Negative Option Rule which is set to go into effect July 14, 2025. While it may sound complicated, the goal is simple: make it easy for ...
[Read more]
More People Are Watching YouTube Than Netflix on TVs
Here’s a headline that might surprise you: according to a recent Nielsen report, YouTube has officially passed both Disney and Netflix in total TV viewing time. That’s right, more people are now watching YouTube on their TVs than some of the biggest ...
[Read more]
