Did you know that The National Gallery, The Met, and many other museums make available public domain images? Visual content is key in marketing. It grabs attention and communicates messages effectively, so can museum works elevate your marketing?
In today’s Tech News Tuesday episode, we’re talking about some of these free-to-use image sources you might not have thought of.
Creative Commons Zero CC0
While creating your own images is fantastic and preferred, sometimes you want something different. That’s where the open access programs come into play. Creative Commons Zero or CC0 is the holy grail of public domain licenses. When an image is marked with CC0, it means it’s free for anyone to use, modify, and distribute, even for commercial purposes, without any copyright restrictions. It’s like the ultimate gift to the creative world.
The Creative Commons Zero or CC0 public domain license allows free use, modification and distribution even for commercial purposes.
What’s great about CC0 images from museums like the Getty, the National Gallery of Art, the Smithsonian, the Met, and the Library of Congress is the sheer quality and diversity you get access to. From classic paintings to historical photographs, the possibilities are endless.
Plus, using these images in your marketing can add a touch of sophistication, cultural relevance or playfulness to your brand. Imagine featuring a timeless portrait from the Met in your fashion brand’s social media campaign.
From classic paintings to historical photographs, the possibilities are endless.
With pressure to create more and more content, having more options is always good. By leveraging these public domain resources, you’re also supporting the mission of these institutions to make art and culture accessible to everyone.
So consider exploring the treasure trove of CC0 images available through these open access programs. You never know what masterpiece might inspire your next great marketing campaign.
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Links in this episode: Getty Museum
