Today we’re talking about something foundational to your marketing—knowing your audience. If you’ve ever felt pressured to market to everyone, here’s a reminder: not everyone is your customer.
Trying to speak to everyone means you end up speaking ...
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News and Trends
Why You Should Stop Chasing the Perfect Posting Time
One of the most common questions we hear from clients is: “When’s the best time to post on social media?”
It’s a fair question. After all, if you’re investing time and energy into creating content, you want it to be seen, engaged with, and ...
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Reach New Followers Without Running Ads (Trial Reels Tip!)
If you've ever hesitated to try out new content on Instagram because you weren't sure how your followers would react, today's Tech News Tuesday is for you. Instagram just rolled out Trial Reels, a new feature that lets you test content without the ...
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How to Stop Overthinking Your LinkedIn Posts
Do you ever feel like creating content for LinkedIn is just another overwhelming task on your already packed to-do list? Today we’re sharing quick, realistic tips straight from LinkedIn on creating posts people actually want to read and interact ...
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AI Is Shopping for You — Is Your Business Ready?
In today's Tech News Tuesday episode, we're talking about the coming role of AI agents in our daily lives and how they might even shop for you. Let's talk about what this means for business and how you can adapt.
The future of shopping may be ...
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YouTube Is Now the #1 Podcast Platform — Here’s Why
YouTube recently announced that more than 1 billion people are watching podcasts on the platform every month. That’s a staggering number — far more than Apple or Spotify. This shift highlights just how much video content is shaping the podcasting ...
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Manage Your Instagram DMs Like a Pro
Today's Tech News Tuesday episode is for you if you use Instagram direct messages. Instagram has rolled out changes designed to make messaging more efficient, organized, and fun — whether you're managing a business or just chatting with ...
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Why Search Intent Matters
In today's Tech News Tuesday episode, we’re talking about something that can make or break your online visibility in 2025: search intent.
Now, that might sound technical, but it’s actually really simple. It’s all about why someone is searching for ...
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