Here are the #TNT tips you may have missed during September 2018. Subscribe so you don’t miss any tips!
INFORMATION OVER PROMOTION
Adobe’s annual email survey reveals what people would like to see changed about the emails they receive.
According to the survey, if people could change one thing about the emails they receive, most people would prefer less promotional content and more informational content. A close runner up is more personalized content.
You don’t want to get lost in the inbox! Make sure you are providing information of value to your contacts.
GOOGLE ADS MADE EASY
Are you baffled by Google Ads? Don’t worry! You’re not alone.
Starting a Google Ads campaign can be intimidating at first. What words should you use? How does Google calculate costs? How much should you spend? Here is a guide to help you understand the basics.
Targeting prospects directly in search is a great way to expand your reach. Have you had success with Google Ads? Let us start or review your campaign to see if we can get you better results.
Facebook is expanding business reviews with new opportunities for recommendations.
Facebook is changing the way businesses are reviewed. The stars are gone, replaced with asking the reviewer to answer yes or no on recommending the business. Facebook will also prompt users who mention the business to answer.
Encouraging reviews on social media are a great way to build brand reputation. Use them to make the most of your social media presence.
PINTEREST FOR BUSINESS
Pinterest is a valuable marketing avenue for certain types of businesses. If you aren’t using it yet, here are some stats that might help persuade you.
Pinterest has over 200 million active users per month and 93% of users say they use Pinterest to plan for purchases. People use Pinterest to find and curate ideas. Read more about Pinterest demographics and usage.
How are you reaching your prospects? Are there any untapped resources like Pinterest that you can take advantage of?