Buying Traffic
So far we have been discussing ways to grow your online presence without using paid advertising. But what if you want to get there faster? Paid advertising can be a stellar investment or a huge waste of resources. How do you decide?
Watch the video (3 minutes) then complete the Action Task below.
Action Task
- How do you generate sales?
- How many leads does it normally take to convert to a customer?
- How much a customer is worth to you?
- If you are running digital ads, are they working? Have you given them time and tweaked them?
- Is this the year to test paid campaigns?
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